New for Old Campaign with Tommy’s and Brantano Footwear

22 Mar

I am sure my husband would be the first to agree that I have a bit of a weakness when it comes to shoes!! I love them and I truly believe that a girl can NEVER have enough! So when Tommy’s told me about their latest campaign I wanted to share it with you!!


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The ‘New for Old’ campaign with Tommy’s & Brantano Footwear asks people to give shoes they no longer want to their nearest Brantano store nationwide from Monday 27th February to Sunday 25th March Brantano will donate 20p to Tommy’s for every pair of shoes handed in, to help fund the charity’s research into pregnancy complications such as miscarriage, premature birth and stillbirth.

Presenter and mum, Nancy Sorrell, is backing the campaign and asking everyone to follow in her own – very colourful – footsteps.  She says: “I’m sure we’re all guilty of hoarding lots of shoes we never wear – I know I am! But anyone that’s had a complication in pregnancy will know how valuable Tommy’s is, and the work they do in helping more people to have healthy babies is so important. By handing over your shoes to Brantano stores you can help the charity’s research into pregnancy complications, and help other mums to become mums.” Furthermore, customers who bring in their old shoes will also receive a £10 off voucher to redeem against any purchases of £40 or more at Brantano Footwear – giving you further help when it comes to kick-starting your spring wardrobe.

Tommy’s is a charity very close to my heart and they fund vital research into pregnancy complications, in the hope that fewer families in the UK suffer the trauma of losing a baby at pregnancy or birth.

Unfortunately pregnancy complications – such as premature birth, miscarriage and stillbirth – are more common than people think:

  • 1 in 4 UK women lose a baby at pregnancy or birth
  • Every day in England and Wales alone, around 290 women experience a miscarriage, approximately 149 babies are born prematurely and 10 babies are stillborn.
  • In Scotland, about 25 women experience a miscarriage and 2 babies are born preterm every day, and one baby is stillborn every second day.

This is why Tommy’s funds internationally-renowned research into pregnancy problems.  The charity also provides a free information service to educate all parents-to-be about health in pregnancy, and offers bereavement counselling support for anyone that has lost a baby during pregnancy or birth.

So get along to your nearest Brantano store and give your spring/summer shoe wardrobe a revamp whilst raising money for a great cause!! Now if ever you needed a good excuse to shop, you have certainly found it!!

My only problem is, what shoes do I want to part with?……hmmmm decisions decisions!

‘New for Old’ will be running from Monday 27th February to Sunday 25th March 2012 in all Brantano stores nationwide. For more information visit and for your nearest store go to 


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